The ACDC coaching model is a powerful tool for driving rapid behavioral change. Unlike the GROW model, ACDC focuses on specific micro-behaviors that can be easily implemented and provide immediate results. It emphasises simplicity, speed, practice, and accountability, leading to impactful and transformative change. By targeting small, actionable steps, ACDC enables leaders to drive quick and effective changes within their teams, as demonstrated by Sarah's experience in improving communication within her team.

The 'Life. Be In It.' campaign teaches us that small, simple steps can lead to significant behavior change. Applying insights from large-scale behavior change to individual settings can be done through behavioral coaching, like the ACDC model, which focuses on immediate improvements and frequent, targeted actions.